Greg Doucette, a Canadian IFBB Pro bodybuilder, powerlifter, and fitness coach, has built a diverse and highly successful career in the fitness industry. His estimated net worth ranges between $2.6 million and $10 million, thanks to multiple income streams.
1. YouTube Channel
One of Greg’s most significant sources of income is his YouTube channel, which has amassed over 2 million subscribers. Through ad revenue, memberships, and sponsored content, the channel earns him hundreds of thousands annually. His no-nonsense fitness commentary, transformation reviews, and evidence-based advice attract millions of views.
2. Fitness Coaching and Online Programs
Greg has personally coached thousands of clients around the world. He offers customized training plans, nutritional programs, and lifestyle advice through his online platform. His coaching services are tailored for both beginners and experienced athletes, bringing in consistent income.
3. Supplement Line and Merchandise
He runs a supplement and merchandise brand called “Harder Than Last Time,” which includes protein powders, fat burners, pre-workouts, and apparel. These products are widely marketed through his social media and YouTube, creating a strong e-commerce presence.
4. Books and Guides
Greg has published cookbooks, diet guides, and fitness manuals. These resources are designed for those who want sustainable, realistic approaches to health and weight loss. The popularity of his “Anabolic Cookbook” has contributed significantly to his earnings.
5. Investments and Real Estate
Outside the fitness world, Greg has also invested in real estate and holds a diverse investment portfolio. He owns luxury properties and high-end vehicles, further adding to his asset base and financial independence.
Greg Doucette’s financial success comes from a combination of digital influence, entrepreneurship, and smart investment decisions. By leveraging his expertise and personality, he has turned his passion for fitness into a multimillion-dollar enterprise.
