As of April 2025, OnlyFans has established itself as a dominant force in the creator economy, with significant revenue growth since its inception.
Revenue Growth Over the Years
OnlyFans’ gross revenue has seen substantial increases annually:
- 2019: $270 million
- 2020: $2.2 billion
- 2021: $4.8 billion
- 2022: $5.55 billion
- 2023: $6.63 billion
- 2024: $7.9 billion
This trajectory indicates a consistent upward trend in the platform’s financial performance.
Net Revenue and Profit
OnlyFans operates on an 80/20 revenue-sharing model, where creators retain 80% of their earnings, and the platform takes a 20% commission. In 2023, this model resulted in a net revenue of $1.31 billion for OnlyFans, marking a 20% increase from the previous year. Pre-tax profits for the same year were reported at $658 million, a 25% rise from 2022.
Total Revenue Since Inception
While exact cumulative figures are not publicly disclosed, estimations based on available data suggest that OnlyFans has generated over $20 billion in gross revenue since its launch in 2016. This estimation accounts for the significant year-over-year growth observed from 2019 through 2024.
Ownership and Financial Distributions
Leonid Radvinsky, the owner of OnlyFans, has benefited substantially from the platform’s profitability. In 2023 alone, he received $472 million in dividends, bringing his total earnings from OnlyFans to nearly $1.3 billion since 2020.
Conclusion
OnlyFans’ financial trajectory showcases its significant impact on the digital content and creator economy. With consistent revenue growth and substantial profits, the platform has solidified its position as a leading content subscription service.